The Problem

 The 2016 election dealt us a devastating blow.  We were weaker than we thought.

The 2016 election dealt us a devastating blow.  We were weaker than we thought.

We're losing. 

Let's be honest.  The 2016 election put progressivism, social justice, and human rights on the defensive in ways nonprofits, foundations, and activists didn't foresee.  We were caught off-guard and our causes - from immigrant rights to healthcare to the environment - are suffering mightily as a result.  We now find ourselves not only in a reactionary country, but a reactionary world.

Let's change that.

We will not and cannot give up, but we do need to learn.  How do we use our resources more efficiently?  Respond with more agility to the unexpected?  Quickly shift from strategies that fail to strategies that work?  Put our own assumptions to the test in rigorous ways?

Let's work differently.

Where is this kind of rapid learning happening?  Where is growth happening?  Where are small actors becoming mighty?  Who is effectively using scarce resources to produce results?  Where we find these patterns, there will be lessons to learn.


The Solution

 To win we have to be more agile and evidence-based, even as the world seems to go in the opposite direction.  Startup methods can help.

To win we have to be more agile and evidence-based, even as the world seems to go in the opposite direction.  Startup methods can help.

We brinG STARTUP methods from the tech sector...

For decades, startups in Silicon Valley have been developing and refining methods of rapid testing and iteration to use scarce resources to find solutions that resonate with their audiences. 

Believe it or not, massive companies like Facebook, AirBNB, and DropBox started out as tiny operations with no money and few staff.  They were pragmatic and unsentimental in testing their assumptions, collecting evidence, and changing the way they worked to get from "plan A to the plan the works." 

...to the social sector. 

Do Big Good helps your organization do the same through simple methods of testing, learning, and adaptation that are easy to understand and cost only a little time to implement.

We've taken the best of startup practice and added our own secret sauce to create the Impact Design Cycle, a unique model for rapidly learning and testing social change solutions.  

Are you ready?

Are you ready to try something different?  To work faster and leaner?  To test your assumptions?  To change when the evidence indicates that current methods aren't working?  To really make the social change you dream of?  That is what this new world requires.  

We can help.


Your Guide

Mary Joyce has ten years' global experience working at the intersection of innovation and social change in political, academic, and civic contexts.  She was New Media Operations Manager for President Obama's 2008 campaign, is author of the 2010 book Digital Activism Decoded, and is the co-founder of the Digital Activism Research Project at the University of Washington. 

Her unique background makes her perfectly suited to translate the lessons of digital startup culture into the social change space.  Mary's training includes:

Since 2006, Mary has been an international advisor, trainer, and public speaker on topics related to advocacy and activism strategy, digital technology, media, and civic innovation.  

Having lived in India, Ghana, Chile, and Morocco, she currently resides in Seattle, where she is an avid bike commuter despite the rain. 

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Mary Joyce
Founder &  Chief Strategist

📩 mary @ dobiggood . com